Apple tests next-gen Siri with ChatGPT-style app, Bloomberg reports

As the world of artificial intelligence continues to evolve, tech giant Apple is making significant strides in reinventing its digital assistant, Siri. A recent report from Bloomberg reveals that Apple has developed a ChatGPT-like application to enhance its testing process for the upcoming Siri upgrade. This innovative approach aims to create a more interactive and capable digital assistant that can compete in an increasingly crowded market.

INDEX

Testing new features for Siri with a ChatGPT-like app
Features of the new Siri testing app
Apple's vision for Siri's evolution
Development of multiple Siri systems
Future goals for Siri's release
Public perception and user expectations

Testing new features for Siri with a ChatGPT-like app

According to the report, Apple’s new application is designed for internal use and will not be made available to the public. The purpose of this app is to provide a platform for Apple employees to test and provide feedback on the next generation of Siri.

The app essentially serves as a prototype, allowing the company to evaluate the effectiveness of new features in a user-friendly format. As Bloomberg states:

“The app essentially takes the still-in-progress technology from the new Siri and puts it in a form employees can test out more efficiently. The company also can gather feedback on whether the chatbot format has value.”

This method reflects a broader trend in technology where companies create mock-ups to gather valuable insights before launching public versions of their products.

Features of the new Siri testing app

The ChatGPT-like app is said to possess several interactive features that mirror popular chatbots. It enables users to:

Manage multiple conversations across various topics.
Save and reference previous chats for continuity.
Follow up on earlier queries effectively.
Support extended back-and-forth exchanges with the AI.

These features are designed to enhance user experience, allowing for a more natural and conversational interaction with Siri.

Apple's vision for Siri's evolution

Despite the promising capabilities of the new app, Apple executives remain cautious about fully embracing chatbot interfaces for artificial intelligence. In a recent interview, Craig Federighi, Apple's senior vice president of software engineering, emphasized the company's desire to create a seamless integration of AI into users' daily activities rather than simply offering a chatbot as an add-on. He stated:

“We want to build an experience that is integrated into everything you do, not a bolt-on chatbot on the side.”

This perspective highlights Apple's commitment to ensuring that Siri remains a versatile and functional part of the Apple ecosystem.

Development of multiple Siri systems

As Apple advances its Siri project, the company is reportedly working on two distinct versions of the digital assistant. This dual approach includes:

A version powered by Apple's proprietary AI models.
A second version that leverages external AI models from companies like Google.

This strategy not only diversifies Siri's capabilities but also positions Apple to compete more effectively against other AI-driven digital assistants.

Future goals for Siri's release

Apple aims to unveil the revamped version of Siri by next spring, reflecting the company's ambition to enhance its offerings in the AI domain. The integration of new in-app actions and personal context features indicates that Apple is intent on making Siri a more intelligent and responsive assistant.

Additionally, the tech company is reportedly developing a new project called "Answers," which seeks to create a ChatGPT-like search experience utilizing Apple's in-house AI services. This initiative aligns with the growing demand for AI-driven solutions that provide accurate and relevant information in real time.

Public perception and user expectations

As Apple continues to refine Siri, public interest in a ChatGPT-style chatbot remains high. Many users wonder whether Apple should release such an application to the public or focus on enhancing Siri's features directly.

The debate centers on the potential benefits of a standalone chatbot versus an integrated digital assistant. Key considerations include:

The user experience: Would a separate app provide a better interaction, or should Siri’s capabilities be expanded within its existing framework?
Market competition: How would a public chatbot affect Apple’s standing against competitors like Google Assistant and Amazon Alexa?
Brand identity: Would a chatbot align with Apple's vision of seamless integration in technology?

The discussion surrounding Siri's future is not just about technology but also touches on user expectations and the evolution of how we interact with digital assistants. As Apple navigates these challenges, the outcome may redefine the role of AI in everyday life.

For a deeper understanding of how Apple is approaching this shift, check out this insightful video on the topic:

My favorite iPhone accessories:

Follow Chance: Threads, Bluesky, Instagram, and Mastodon.

FTC: We use income earning auto affiliate links. More.